Selling Today (12th Edition) by Gerald L. Manning, Michael Ahearne, Barry L. Reece
Selling Today (12th Edition) by Gerald L. Manning, Michael Ahearne, Barry L. Reece PDF, ePub eBook D0wnl0ad
Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.
As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.
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